Doculink - Printing Melbourne

Jun 8 2015

The More Things Change…Print Stays The Course

By David Pilcher in Print

The mantra that digital will soon be eating print’s lunch is more than a bit overstated.

Jun 1 2015

What’s In A Name? The Rise Of Variable Data and Personalisation

By Shosh Cutter in Direct Mail

There have been a lot of trends in marketing over the years and, while many have gone just as quickly as they came, there are some movements that are more than just a flash in the pan.

May 25 2015

Myths & reality about Paper

By Shosh Cutter in Print

Do you think print is going out of favour? Often mistakenly perceived as bad for the environment, this video provides compelling evidence as to why print is earth friendlier than you think and as relevant as ever!

May 18 2015

Taking the measure of print

By Susan Wright in Print

I am sure that you have heard all about how great multi-channel marketing campaigns are, but what do they really bring to print? Or, what does print bring to them?

May 11 2015

The Joy of Sniffing Paper (and other reasons why print endures)

By Shosh Cutter in Print

It’s not entirely clear how we all survived before the world became a digital playground.

May 5 2015

Print is Alive, and That’s a Fact

By David Pilcher in Print

It’s probably superfluous to even mention this, given recent success stories like Porter and Monocle and marketers’ continue love of print. But let’s reiterate, folks: Print is not dead.